UFC held a card at the sold-out Prudential Center on Feb. UFC is in talks with Prudential Center officials for an early 2015 date. 16 in Bangor, Maine, and the promotion returns to Connecticut for the first time since 2005 with a Sept. UFC bantamweight champion Ronda Rousey coached Duke on “The Ultimate Fighter,” and they train together with other female fighters known as “The Four Horsewomen.”īased out of Las Vegas, UFC is making a late summer run through the East Coast. Leslie Smith defeated Jessamyn Duke by first-round TKO in the other women’s bout. On the undercard, Claudia Gadelha defeated Tina Lahdemaki by unanimous decision in the first 115-pound women’s division bout in UFC history. Some of the fighters on the card might end up in worse shape. “Two of ’em,” said a grinning Carter, missing his upper two front teeth. When the former Philadelphia Flyers star walked into the suite, Harvick said: “The Flyers traded their whole team so they could watch the Kings win the Stanley Cup,” Harvick shared a suite with Los Angeles Kings forward Jeff Carter.
“Having Cowboy as the main event is great for the NASCAR fans and the UFC fans. “The cross promotion has been great,” Harvick said.
Greenlee Textron, Budweiser and E-Z-Go were expected to have a spot on Cerrone’s trunks for the bout on Fox Sports 1. Harvick, a two-time Sprint Cup winner this winner this season, used his connections to land sponsorship deals for his clients.
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It’s kind of a lot like a lot of us drivers have done on the NASCAR side of it.” “Most of these guys came from nothing and built themselves into having a shot through the fight world. “It’s a very blue collar, everyday type of fighter that goes into the ring,” Harvick said.
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NASCAR and UFC both have TV deals with Fox - not bad, considering mixed martial arts is still banned in New York. The duo hit it off and Harvick and Cerrone reached a representation deal in June 2013.Ĭerrone was at Daytona International Speedway in February to present Harvick, a UFC fan, with an authentic championship belt.īoth NASCAR and UFC experienced boom periods that saw the sports soar in popularity and move away from a niche fan base and into the mainstream. They met at a Tapout sponsorship event and Cerrone soon attended a NASCAR race.
Cerrone is one of a handful of athletes and entertainers Harvick manages under the KHI banner. Harvick attended the Revel Casino Hotel card to watch Cerrone fight Jim Miller in a five-round lightweight bout. “I’m way more nervous than I would be sitting in the seat of my car and driving myself,” he said. client Donald “Cowboy” Cerrone set to fight in the main event of Wednesday’s UFC card. Harvick had no control of the outcome with his Kevin Harvick Inc. Without a helmet or strapped in a seat, Kevin Harvick should have been far more comfortable with a beer in hand and a view from a suite.īut nerves hit the NASCAR star much worse than they get him before any green flag drops.
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